The Pet Professional Guild

Professional membership

What Sets PPG Apart?

The Pet Professional Guild is the only international membership association representing multiple discliplines that subscribes to the view that aversive methods, those that cause pain, fear or harm, should not be used – or even deemed necessary as part of a strategic  training or behavior modification program. This means our members agree to operate within our Guiding Principles.  PPG members are “Informed by Science, Guided by Empathy, Governed by Ethics”  As an organization we stand up for what we believe in and advocate for those who cannot advocate for themselves. Petcare providers all support the management and care of pets in a humane and ethical manner.

We promote ongoing advocacy initiatives, and back up our positions with the latest scientific research and peer-reviewed studies. As a proud PPG member, you are standing up for what you believe in and are surrounded by hundreds of your peers who support you in your endeavors.

Join PPG here and become part of this progressive kind and dedicated movement to help share the future of our industry, for the pets, their guardians, you and I as professionals and the future of our industry.



  • The membership committee will review your application to make sure you are suitable for membership and are practicing within PPG’s Guiding Principles.
  • We reserve the right to check your website and social media pages to verify your philosophy and training methods.
  • We reserve the right to contact you by telephone if we have additional questions regarding your application.
  • We reserve the right to ask you to provide a referring PPG member endorsement.
  • As soon as your membership is approved it will be activated and you will receive an activation email. You may then login to the website and begin to use your membership benefits and display your membership badge and certificate.
  • One you are approved as a member and you login, you can update your membership profile for our directory


What Can PPG Do For You?

We recognize just how difficult it can be for your potential clients to differentiate between you, a force-free, ethical pet trainer and caregiver, and an unqualified trainer or caregiver or those that use harsh, harmful and dangerous methods. This is especially challenging because pet owners typically know very little about the different techniques and methods used by animal trainers and pet care professionals.

Because we live in a world that popularizes over-hyped, highly edited television programs with flashy ads, promising instant results and unrealistic expectations that are too often marketed as “documentaries”, it can be next to impossible to be heard above the noise. And that leaves your clients in the classic “Comparing Apples to Oranges” dilemma when trying to find appropriate training and pet care solutions for their needs,.

To address these challenges, PPG members represent you and your business in the marketplace through education and advocacy.  In addition, as a PPG member, you have access to a wide array of services and resources to help you gain an advantage for your business, professional growth and your personal development.

Checkout all of your PPG Membership Benefits Here. 


What Can We Do Together?

Here at PPG we believe that pets can be trained and cared for without the use of  Shock, Prong or Choke and/or the application of  Pain, Force or Fear.  Together we can spread this philosophy and create an advantageous business environment for pet professionals who provide humane, force-free training and care to an informed public.  Together we can emphasize a holistic, force-free approach to pet training and pet care focused on the physical, emotional and environmental well-being of pets in our care.

First, Do No Harm

Imagine a world where people and pets can live together to their mutual benefit and where pets can live as valued family members free from physical and emotional pain, stress and fear. Imagine a world where pet owners receive the greatest value and highest quality, state-of-the-art, force-free, scientific based pet training and pet care. That is the world PPG is committed to.

Creating a Better World Together

If you support our mission, believe in our Guiding Principles, aspire to always demonstrate integrity, compassion and an uncompromising commitment to excellence in the care and support of clients and their pets then join us.  If you are determined to     continually expand your knowledge and improve your skills to serve your clients and serve as a valuable resource to your community  providing the most innovative pet training and pet care possible,  then let’s do this together.


Together we can put our commitment into words and our words into action. 

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